OUR PHILOSOPHY

 

OUR PHILOSOPHY

The Brand

La Biosthétique Paris stands for highly effective premium cosmetic products. We attach great importance to the use of natural raw materials and guarantee the highest degree of tolerability. We develop our products in-house to ensure that they comply with the latest findings in hair cosmetics and dermatology. La Biosthétique hairdressers are involved in the creation of new products. Our expertly trained beauty therapists provide professional treatments in the salon tailored to your personal need for a special sense of well-being and relaxation.


The Salons

In La Biosthétique salons you receive an international standard of excellence in consultation and treatments. The La Biosthétique hairdresser is educated to the highest level and a recognised expert in the fields of hair, scalp and skin care. We at La Biosthétique offer the courses. Our further education concept is unique in the industry. In our own academies in Pforzheim, Munich, Hamburg and Berlin in Germany, Vienna in Austria, Paris in France, Verona in Italy and Madrid in Spain, we provide the La Biosthétique hairdressers with the knowledge they need; from junior classes to expert salon management including final diplomas. And our experts showcase their creativity every day – in the salon with their customers, in competitions and together with the La Biosthétique Artistic Team when they mutually develop new cut and colour trend collections. From the deep knowledge of our hair and skin experts to our luxurious salon interiors, everything is designed to make a visit to a La Biosthétique salon a unique experience. We offer you luxury and lifestyle. Visit one of our flagship salons in Paris, Hamburg, Munich, Vienna, Hongkong or Madrid or make an appointment at your nearest La Biosthétique salon to experience it for yourself.


The Products

La Biosthétique Paris offers a complete range of luxury cosmetics: it comprises hair and scalp care, styling, professional hair colour, skin and body care as well as make-up products. High quality ingredients are carefully blended. Each product has a targeted result so that the La Biosthétique hairdresser can easily provide solutions for all kinds of problems and satisfy individual needs. With the help of special tests, (s)he can analyse the condition of the scalp, hair and skin and select with these results the most suitable products. All products are developed in modern laboratories, without testing on animals and according to the latest scientific findings. They are dermatologically tested and thus subjected to the strictest tolerability. La Biosthétique products are exclusively available in premier hairdressing salons and spas.

 

The Founders

Over 50 years ago, the brand La Biosthétique was invented by the French biochemist Marcel Contier. In his laboratory in Paris, he developed products that were pure, natural and effective. Marcel Contier was a natural scientist and visionary at the same time. When going to the hairdresser, you should not only get your hair cut, you should expect an overall beauty treatment. Marcel Contier perceived the hairdresser as a beauty expert and created a culture of total beauty that still thrives today.


The Company

La Biosthétique has been a family-owned and run business from the beginning. As an owner-managed company, it stands for values such as long-term thinking, sustainability and responsibility towards employees and customers. The brand founder Marcel Contier attached great importance to the sensible employment of resources. Siegfried Weiser and his two sons Jean-Marc and Felix, the owners of La Biosthétique, have pursued and expanded these values. La Biosthétique is involved in various philanthropic projects. To reduce the environmental footprint, we use green electricity, eco-friendly packaging material and deliver our products CO2-neutral with DHL Go Green.

 

In 2006, La Biosthétique moved to the International headquarters in Paris, to a building directly opposite the Arc de Triomphe. This is true Paris, the centre of fashion, creativity and a cultural Zeitgeist. Production is based in Pforzheim employing 250 dedicated experts. At this location, the products are developed according to the latest scientific findings and produced to the highest quality standards. The brand La Biosthétique is internationally located with its own subsidiary businesses and distribution partners – in Austria, Benelux, Denmark, France, Great Britain, Italy, Spain, Switzerland as well as Asia, America, Canada, Eastern Europe and Russia. La Biosthétique employs over 500 people world-wide.